Facebook seems to be in a hurry to get its messenger platform up to a billion users. In a bid to boost the number of users on its messenger platform, Facebook will soon disable the messaging feature from its mobile web application. According to a notice being served to users: “Your conversations are moving to Messenger,” it reads. Welcome news to the millions like me who switched to the web app to avoid Messenger in the first place!
According to Facebook:
"In the next few days, we’re continuing to notify more people that if they want to send and receive Facebook messages, they’ll need to download the Messenger app. As we’ve said, our goal is to focus development efforts on making Messenger the best mobile messaging experience possible and avoid the confusion of having separate Facebook mobile messaging experiences."
Unlike questionable decision to split its features into two apps, having a stand-alone messaging app makes sense. If you just need to shoot out a quick reply, you shouldn’t have to load your entire News Feed. Both apps will load faster and you’ll still get notifications in the main Facebook app when you receive an message. Plus, faster selfie and video sharing. And stickers!
The mobile site is much used by people who have good reason not to
download the app. People whose phones don’t have official clients, for
instance, or who can’t upgrade to the latest version of an OS, and must
access via the web. It strikes me as quite a hostile move, as it did
before when they axed messaging from the main app. If, as everyone in
the company is repeating, mantra-like, that they want to connect the
world, shouldn’t a diversity of access options be part of that?
usual excuse is that the company wants to provide the best possible
experience in messaging, and the Messenger app is the platform on which
they’ve chosen to provide it – so to avoid confusion they’re
consolidating everyone there.
Well, all is fair in war and business in the current times is no less than a war. Meanwhile, enjoy the experience of messaging on the web while it lasts, you never know how soon Facebook decides to pull the plug on it.
And one more thing while we’re at it. Let us download Facebook Lite (where messaging still works, by the way)!